Just in time for its 90th anniversary, the Miss America pageant has signed a deal to get back on network TV. Next year’s competition will air live on ABC on January 15, 2011.
The three-year agreement with ABC comes after the pageant’s nearly six-year absence from network TV due to record low ratings. Since 2004, the pageant had been aired on cable channels CMT and TLC.
Though happy with the deal, Sam Haskell, chairman of the Miss America Organization, declined to discuss the specifics.
“It’s a wonderful deal,” Haskell said to the Associated Press. “It’s much better than any deal we’ve had in the last five years.”
In light of the recent spat between Miss America and Miss USA, Haskell says that this deal will reposition the pageant to separate itself from its competitor, which is owned in a joint venture between Donald Trump and NBC.
“No little girl walks around saying, ‘I want to be Miss USA when I grow up.’ She says, ‘I want to be Miss America,’” said Haskell.
Read more about the agreement in The Washington Post.
One of the top communications specialists for democrats joins Erik Smith’s Blue Engine media team. Capps is married to White House Deputy Press Secretary, Bill Burton. Here is part of the release:
Blue Engine Message & Media is thrilled to announce that Laura Burton Capps has joined our strategic communications and issue advocacy team. Laura has spent fifteen years developing strategic communications and issue advocacy campaigns for the nation’s highest profile public officials, including President Bill Clinton, Senator Edward M. Kennedy, Senator John Kerry’s presidential campaign, as well as leading academic and non-profit organizations. Laura has built a reputation as a respected advocate for environmental and climate issues through her most recent roles as Senior Vice President for Government Affairs and Communications for the Ocean Conservancy and as Communications Director for the Alliance for Climate Protection, the non-profit founded and chaired by Vice President Al Gore.
Washington’s social reporters at Politico have proclaimed the first state dinner of Julianna Smoot’s Reign as White House Social Secretary a hit! Join all of Washington perusing the final guest list to figure out how they became the lucky few.
Anita McBride is parlaying her extensive White House experience into the global business market.
APCO Worldwide President and CEO Margery Kraus announced today that McBride is now a member of the company’s International Advisory Council (IAC) and a senior counselor with Global Political Strategies (GPS). McBride served as a former assistant to President George W. Bush and chief of staff to First Lady Laura Bush among numerous other White House and government positions that spanned three presidencies. Her extensive work with foreign policy and leaders makes her a perfect fit as part of APCO’s IAC which is comprised of “more than 50 recognized global leaders, including former elected politicians, leaders of business and industry, and academics at leading universities.”
Kraus said in a release today that, “Her uniquely high-level expertise on a range of domestic and international issues will be a valuable asset to our IAC and GPS teams and a considerable benefit to our clients.”
Read the full press release here.